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Elena Gorman
Branding
Partnership

The meaning in our new company name and logo

WHAT IS IN THE NAME?

Indrivo is an independent technology company and the name is a fusion between two words: Innovation and Drive. It articulates the company’s drive to be at the forefront of digital innovation and it expresses our commitment to deliver well designed IT solutions with an operational excellence in mind.

 

OUR NEW IDENTITY?

This change signals a new identity and we believe it can unlock a completely new future for us as a company, for our people and for our customers.

The Indrivo logo is accompanied by a digital stylization of Constantin Brancusi’s “The endless column” to symbolize progress, verticality and a strong backbone with clean lines representing constant change and dynamism. The purple gradient is to celebrate the creative, intuitive and humanitarian spirit and always oriented towards the future.

As we venture out, we will also be adopting an ambitious long-term vision: to improve the wellbeing of people by designing and building human-centered technology as an integrated part of life. We envision intelligent and virtuous systems designed to help/benefit people. As such, we have coined Technology Alive as our tagline and we hope Indrivo will grow in line with its new vision.

Meaning